About me

Thanks for stopping by!

My name is Jose Maria, I live in Finland, I work with data and I am a dad. I love learning, eating and deep conversations.

A few details about me

  • Born in northern Spain, later I moved to northern Europe, where I have been living almost 10 years in both Estonia and Finland.
  • Studied Mechanical engineering, but the frustration of making the same analysis week after week led me to learning R and automatizing processes and got me hooked on analytics.
  • I have been heavily involved with Lean manufacturing, the principles amaze me and I try to apply them outside the factory as well.
  • Music has been a big part of my life, being part of a band in my teenage years, and later becoming an amateur DJ.
  • I love to cook and sharing a good meal with great people around.

Favorite blog posts

Helsinki, the happy city? [Datata #3]
I think so, Helsinki is such a complete city. Explore my analysis of Helsinki and learn some basic about urban planning and what makes Helsinki special.
My story of Total work: redefining my identity and leisure
Parenthood, brought a seismic shift, challenging my work-defined identity and leading to a profound internal conflict.

My favorite 12 problems

The 12 favorite problems are a good representation of what do I care about and what is in my mind. Here is my list (in no particular order):

  1. How can technology assist us in creating a better future?
  2. How can I make a positive impact on the world via creating and teaching, without compromising my core values?
  3. How can I strike a balance between caring for others and prioritizing my own self-care and personal needs?
  4. How do I fully feel and express my emotions in a healthy way?
  5. How might I design a life where I don't have to constantly worry about money?
  6. Who am I beyond being a father and a worker? How can I explore and cultivate other aspects of my identity?
  7. How can I invite curiosity and wonder in my child's life?
  8. What communities am I missing in my life, and how can I intentionally create those connections?
  9. How can I feel more energized and rejuvenated, even with the limited "free" time?
  10. What boundaries do I need to establish in my personal and professional life to live a better life?
  11. What would it look like to fully love, support, and embrace my family for the next 50+ years?
  12. What would be possible if I am more present?

Favorite 12 Problems (2020)

  1. How can technology assist us for a better future?
  2. How do I make a positive impact on the world w/o compromising my principles and values?
  3. How can I assist other people to making better decisions?
  4. What would it be like if I was to become a great writer/communicator?
  5. How can I live a balanced healthy life, both mentally and physically?
  6. How do I strike a balance between achievement, play, social/relationship and personal/spiritual growth?
  7. Will I ever be completely alright with myself and if not, can I be alright with that?
  8. What would it be like to be able to shape my habits?
  9. How can I create periods of sustained focus and deep work where I am less distracted and accomplish meaningful work?
  10. How can I nurture my friendships and build solid new friendships?
  11. How do merge the great passions of my life with my talent?
  12. How can I work in a way that insights passion and sustained energy?

Concept was popularized by Richard Feynman. In his own words:

“You have to keep a dozen of your favorite problems constantly present in your mind, although by and large, they will lay in a dormant state. Every time you hear or read a new trick or a new result, test it against each of your twelve problems to see whether it helps. Every once in a while, there will be a hit, and people will say, ‘How did he do it? He must be a genius!”
- Richard Feynman

Newsletter (Inactive)

I used to ship a monthly newsletter called Datata, a monthly story told with the help of data. (On an indefinite pause, due to being a Dad)